James Brook / Design

Platform: 2018 Leaflet

Platform: 2018

Now in its fourth year, Platform is an annual opportunity for artists in the early stages of their careers to make and present new work as part of the Festival. The artists were selected from an open call by artists Jonathan Owen and Hanna Tuulikki, the 2018 edition brings together four female artists: Renèe Helèna Browne, Annie Crabtree, Isobel Lutz-Smith, and Rae-Yen Song. The selected practitioners, drawn from across Scotland, reflect a wide range of approaches to art making.

This is the fourth year that I have designed the leaflet, using the logo and identity that I originally developed in 2015. Each iteration has a different arrangement of the cover elements; this year introduces a new cover colour, sampled from the imagery within.

Platform: 2018 ran from 27 July – 26 August at the City Arts Centre, 2 Market Street, Edinburgh, EH1 1DE.

www.edinburghartfestival.com

Platform: 2017 Leaflet

Platform: 2017

Leaflet | 210 x 148 mm – flat size 210 x 592 mm | 8 pages Printed by Allander, Edinburgh, on Cocoon Offset 100% Recycled Paper

This is the leaflet and logo I designed for Platform: 2017, the third year of an Edinburgh Art Festival initiative offering ‘a dedicated opportunity for artists at the outset of their career to make and present new work in the festival programme’. The artists – Uist Corrigan, Rebecca Howard, Kotryna Ula Kiliulyte and Adam Quinn – were selected from an open call, accessible to artists working across Scotland, by artists Jacqueline Donachie and Graham Fagen. This is the third year that I have designed the leaflet, using the logo and identity that I developed in 2015. This iteration has a different, centred arrangement of the cover elements and introduces a new cover colour for 2018, Pantone 2052 UP.

Platform: 2017 ran from 27 July – 27 August at The Fire Station, Edinburgh College of Art, Lauriston Place, Edinburgh.

www.edinburghartfestival.com

Platform: 2016 Leaflet

Platform: 2016

Leaflet | 210 x 148 mm – flat size 210 x 592 mm | 8 pages Printed by Allander, Edinburgh, on Cocoon Offset 100% Recycled Paper

This is the leaflet and logo I designed for Platform: 2016, the second year of a new Edinburgh Art Festival initiative 'intended to showcase Scottish artists at the early stages of their career'. Six artists – Calum and Fraser Brownlee; Dorian Jose Braun; Paloma Proudfoot and Aniela Piasecka; and Jack Saunders – were selected from an open call by Rachel Maclean, Ross Sinclair, Mary Watson and Festival Director Sorcha Carey.

Platform: 2016 was on show at the Festival Kiosk, 9-11 Blair Street, Edinburgh EH1 1QR from 28 July – 28 August 2016.

www.edinburghartfestival.com

Platform: 2015 Leaflet

Platform: 2015

Leaflet | 210 x 148 mm – flat size 210 x 592 mm | 8 pages Printed by Allander, Edinburgh, on Cocoon Offset 100% Recycled Paper

This is the leaflet and logo I designed for Platform: 2015, an Edinburgh Art Festival initiative 'intended to showcase Scottish artists at the early stages of their career'. Four artists – Antonia Bañados, Ben Callaghan, Ross Hamilton Frew, and Jessica Ramm – were selected from an open call by artists Christine Borland and Craig Coulthard working with Edinburgh Art Festival Director, Sorcha Carey and curator Emily Gray.

Platform: 2015, was on show at the Festival Kiosk, 9-11 Blair Street, Edinburgh EH1 1QR from 30 July to 30 August 2015.

www.edinburghartfestival.com

Platform: 2022 Booklet

Platform: 2022

Booklet | 210 x 165 mm | 16 pages

Printed by Allander, Edinburgh, on Edixion Offset 170 gsm

Now in its 8th year, Platform: 2022 offers audiences an opportunity to experience the breadth and vitality of emerging contemporary art practice in Scotland. Platform: 2022 has been selected by writer and researcher Seán Elder, artist Lucy Skaer, and Director of Dundee Contemporary Arts, Beth Bate. The 2022 edition, curated by Laura McSorley, brings together new work by Saoirse Amira Anis, Emelia Kerr Beale, Lynsey MacKenzie and Jonny Walker.

The cover design includes circles taken from the colon that appears in the Platform: 2022 logo with imagery selected from one of the four artists, in this instance, the work of Lynsey MacKenzie. The leaflet is typeset in two typefaces, Freight Sans Pro and Adelle Sans, selected for their character and readability. The layout follows the design of previous iterations but, for this edition, has been adapted to include different types of information including a glossary of terms.

www.edinburghartfestival.com

Platform: 2021 Booklet

Platform: 2021

Booklet | 210 x 165 mm | 16 pages

Printed by Allander, Edinburgh, on Edixion Offset 170 gsm

A booklet that I designed for Platform, Edinburgh Art Festival’s showcase for Scotland based artists at the beginning of their careers. The 2021 edition, selected by Sorcha Carey, Mason Leaver-Yap and Ciara Phillips, and curated by Colm Guo-Lin Peare, brought together new work by Jessica Higgins, Danny Pagarini, Kirsty Russell and Isabella Widger. The exhibition ran from 29 July – 29 August and was held at the Institut français d’Ecosse West Parliament Square Edinburgh EH1 1RF

This is the third appearance of the new identity that I developed for Platform in 2019 and the second time that it has appeared as a 16 page booklet. I had previously designed an identity for Platform in 2015 that was used for four editions of the exhibition.

Throughout this booklet, I used two typefaces, Freight Sans Pro and Adelle Sans, selected for their character and readability. I used different weights of Adelle Sans to create a new logo that echoes my previous logo for Platform, which was typeset in Akzidenz Grotesk. The cover design includes circles taken from the colon that appears in the Platform: 2021 logo along with imagery selected from one of the four artists, in this version, the work of Isabella Widger. Inside, the layout gives a feeling of space with pared down typography, prioritising the artists’ images and allowing them to breathe.

www.edinburghartfestival.com